What are the trends that businesses should really take note of and why do fads distract so many. Simon Carey, Director at Blink Cafes argues that by collaborating businesses can add real value.
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“It is a Friday afternoon on the Daily Telegraph comment desk, early June, 2012. The phone rings. I pick up. The ensuing conversation goes something like this. “Hello?” “Ah, yes. Yes. Um … hello … it’s …um … “ “Hi Boris, what’s up?” “It’s just … um … ah … about this Sunday … “ “What about it, Boris?” “Well, the thing is I … ah … might have to file my column a bit later than usual. You see, I’ll be … um … on a boat with the … um … well … the Queen.
This was not welcome news. Boris Johnson warning he would be filing late was like Quentin Tarantino warning his next film would be violent. Boris always filed late.”