EP Fuelling Productivity Campaign – 2021
There is a disruption taking place across Food Service.
Where nutrition and wellbeing are becoming a core area of thinking.
A Change in Dialogue
EP has launched a series of discussion forums entitled ‘Fuelling Producivity’ to raise the profile for how food today can play a pivotal role in some of the wider business and social issues that we face.
Our argument was that food service could no longer be viewed as a commodity but as an important service offer than can play an influential role.
As the year progressed there has been a steady change in dialogue and operators today do believe there is a need for disruption and one perhaps driven by a mix of social, business and trend influences.
There is a momentum beginning to develop
This is a new era when everyone wants to talk about great food, nutrition, wellbeing, service and great people. Food has become an universal language and reward. This allows for a rare opportunity to develop storylines that create a new narrative about the sector and is positive about the Industry.
2021 will be challenging. Food today plays a central role in everyday life and moreover, it can play a pivotal role in some of the bigger issues.